Google Ads
What's included
We set up and manage Google Ads campaigns focusing on the cost per lead: search and shopping campaigns, Performance Max, video, and remarketing.
Search campaigns and Performance Max
Advertising to those who are already looking for your product.
Shopping Campaigns
Products with photos and prices directly in search results.
Video Advertising (YouTube)
Reach and Demand Generation through Video.
Remarketing
Bring back bounced visitors and turn them into loyal customers.
Core Standards
- search
Semantics & strategy
Queries that bring leads.
- ads_click
Campaign setup
Search, Shopping, PMax, video.
- flag
Conversions
GA4 and correct tracking.
- science
A/B tests
Ads, landings, bids.
- monitoring
Reporting
Transparent dashboards and ROI.
- savings
CPA optimization
Less wasted budget.
How we work
We work transparently and step by step — you always know where the project stands and what comes next. Each stage ends with sign-off, so there are no surprises at the finish.
- account_tree
Campaign Structure & Setup
We build the ad account architecture. We cut off non-target traffic and focus on audiences ready to buy.
- campaign
Creatives & Messaging
We write copy and prepare materials that break through banner blindness, even on a small budget.
- ads_click
Launch & Ad Optimization
We launch campaigns and monitor metrics daily: pausing what doesn't work and scaling what's profitable.
- trending_up
Scaling Campaigns
Once we identify a winning campaign, we safely increase the budget and lead flow without losing quality.